Whoop

Whoop, a wearable for athletes, raises $12 million
By Jonah Comstock | 02:38 pm | September 22, 2015
Whoop, a Boston-based wearable company working on a device for athletes, announced an additional $12 million in funding as it prepares to officially launch its Whoop Strap device and performance optimization system.
Whoop raises $6M for continuous heart rate wristband
By Aditi Pai | 08:02 am | June 25, 2014
Whoop CEO Will Ahmed Boston-based startup Whoop raised $6 million to build out its continuous heartrate-sensing wristworn activity tracker, according to an SEC filing.